New Member of B2B Marketing Zone

by Peter Helmer on July 16, 2010

I am pleased to announce that the Sales Lead Dynamics Blog is now part of the B2B Marketing Zone.  The “Zone” is a site that aggregates b2b blogs and also publishes a daily email digest of blogs.

 I find the site and the digest very useful. In fact, I get many of my blog ideas from the “Zone.” I urge you to check out the site regularly and subscribe to the digest.

My site now proudly carries the” B2B Marketing Official Rockstar Blogger” badge. I’ve wanted to be a rock star since I was a kid. It took only 62 years.

Here is some more info on the “Zone.” The goals of B2B Marketing Zone are:

Collect High Quality Content – The goal of a content community is to provide a high quality destination that highlights the most recent and best content from as defined by the community.

Provide an Easy to Navigate Site – End users most often are people who are not regular readers of the blogs and other sources.  They come to the content community to find information on particular topics of interest to them.  This links them across to the sources themselves.

Be A Jump Off Point – To be clear all content communities are only jump off points to the sources of the content.

Help Surface Content that Might Not be Found – It’s often hard to find and understand blog content that’s spread across sites.  Most users of B2B Marketing Zone are not regular subscribers to these blogs and other content sources.

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